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And un-shockingly, it’s estimated that 59 percent of women and 53 percent of men decrease their actual weight while trying to attract mates on online sites.
List of Niche ideas in the Online Dating Industry Many dating sites allow users to filter their search results based on age, geographic location and education level, but there are very few, if any, dating sites based on these specific criteria.
Members tend to inflate their yearly salaries by 20 percent or more.
Physical traits are exaggerated or hidden, especially regarding height and weight.
The estimated 10% annual growth may end up being a conservative number, with 58 percent of women in the United States and 48 percent of the men use online dating services.The result of this spending is seen on the company’s bottom line.It’s estimated that some 20 million Internet users will visit an online dating site at least once a month.Level of Competition in the Online Dating Industry Online dating Web sites are facing ever-increasing pressure due in part to social-networking sites, but lucrative advertising and subscription revenue keep a high number of companies competing in the area.The surges in the popularity of sites such as My Space and Facebook have drawn attention away from dating Web sites.